born from the wild: the tesapaws story
tesapaws was born in the Pacific Northwest, where the rugged coastline meets the Cascade mountain range, the spirit of adventure is woven into the very fabric of the land. Not in a sterile boardroom, but on the open road, amidst the mud, snow, and boundless possibilities of a Tesla road trip gone slightly sideways.
the spark: a ski trip and a soggy cargo liner
Picture this: February 2023, a brand-new Tesla Model Y, a couple of excited pups, and a snowy journey to Park City, Utah. We were ready for anything…except for the epic fail of our "premium" cargo liner. It shifted, it bunched, it soaked up muddy paw prints like a sponge, and its zippers jammed before we even hit the state line.
Frustration? You bet. But more than that, it was a wake-up call.
We realized Tesla owners – folks (like us) who invest in cutting-edge tech and design – deserved gear that lived up to their ride. Gear that was as tough, stylish, and as eco-conscious as the Tesla itself. Gear that would outlast their Tesla.
the turning point: from frustration to innovation
That ski trip didn’t just leave us with a messy car; it lit a fire. We couldn’t shake the idea that there had to be a better way. So, we did what any adventurer worth their salt would do: we rolled up our sleeves and got to work.
Countless trips over Highway 17, from our home in Mountain View to the surf town of Santa Cruz, fueled our collaboration and drive to create something exceptional. We teamed up with the technical softgoods prototyping specialists at High Fidelity Sewing in Santa Cruz, CA and for eight months obsessed over every detail, testing and refining until we had something truly exceptional.
The result? A cargo liner that doesn’t just meet the Tesla standard, it sets a new one.
the tesapaws difference: high-performance gear built to last
At tesapaws, we believe in gear that’s as ready for adventure as you are. Our cargo liners are handcrafted in Oregon, using the most performant, eco-friendly materials - premium silicone that shrugs off spills, high-performance foam that cushions your cargo, marine-grade binding that's built to last, and a burly nylon base from recycled firehose. No matter how epic the journey, your Tesla stays protected.
But it’s not just about toughness. tesapaws liners are designed to look as good as they perform. Designed from materials that perfectly match your Tesla's interior - a sleek, modern aesthetic that complements your ride.
crafted with care: our commitment to the planet & your Tesla
We're not just proud that tesapaws is Made in the USA 🇺🇸 we're downright passionate about it. Supporting local artisans and businesses isn't just good for our communities, it's the only way we can guarantee the kind of quality that matches your Tesla. Every tesapaws liner is a testament to American craftsmanship, stitched with care and inspected with an eagle eye. We partner closely with our Pacific Northwest manufacturers, ensuring every step of the process, from sourcing sustainable materials to the final product, meets our incredibly high standards.
But our commitment goes beyond just quality gear. We believe in leaving this planet better than we found it. That's why we've built sustainability into the very DNA of tesapaws. From using recycled materials to our innovative "Upgrade Your Liner" program, we're dedicated to minimizing our footprint and keeping waste out of landfills. Because protecting the wild places we love is just as important as protecting your ride.
the adventure continues: join the tesapaws pack
tesapaws isn’t just a product; it’s a mindset. It’s for those who refuse to compromise, who value sustainability, and who are always ready for the next adventure, big or small.
Whether you’re a dog-loving hiker, a weekend camper, or simply someone who appreciates gear that’s as well-crafted as their car, tesapaws is for you.
Gear up, hit the road, and make every journey a story worth telling. With tesapaws, you’re not just protecting your Tesla; you’re elevating your adventure.
See ya out there,
Mike